Design and Graphic Design

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Description: A. W. N. Pugin: Master of Gothic Revival
Augustus Welby Northmore Pugin (1812–1852) was one of the most influential architects and designers of the nineteenth century, a man whose ideas and design principles were adopted and developed by followers as diverse as William Morris and Frank Lloyd Wright. As an architect, Pugin created cathedrals, churches, colleges, convents, and a wide range of domestic buildings whose form and structure changed the nature of architecture in his era. As a designer, he was responsible for the Gothic Revival, the most popular decorative form in Britain and around the world, and he was the creator of stunning furniture and woodwork; silver, metalwork, and jewelry; pottery and tiles; textiles and wallpapers; and books. This important book, written by eminent scholars, presents a comprehensive picture of Pugin, his achievements, and his times.

*This eBook is available exclusively on the A&AePortal.*
Author
Print publication date January 1995 (out of print)
Print ISBN 9780300066562
EISBN 9780300260922
Illustrations 410
Print Status out of print
Description: An American Style: Global Sources for New York Textile and Fashion Design,...
In 1915 the American Museum of Natural History (AMNH) embarked upon a mission to energize the American textile industry.  Curators sought to innovate a distinctly “American” design idiom drawing on a more universal “primitive” language. Ethnographic objects were included in study rooms; designers gained access to storage rooms; and museum artifacts were loaned to design houses and department stores. In order to attract designers and reluctant manufacturers, who quickly responded, collections were supplemented with specimens including fur garments from Siberia, Persian costumes, and Javanese textiles. This book positions the project at the AMNH in the broader narrative of early 20th-century design education in New York, which includes the roles of The Metropolitan Museum of Art, the Brooklyn Museum, and the Newark Museum.
Print publication date October 2013 (in print)
Print ISBN 9780300199437
EISBN 9780300264562
Illustrations 111
Print Status in print
Description: Design, Form, and Chaos
Paul Rand's stature as one of the world's leading graphic designers is incontestable. For half a century his pioneering work in the field of advertising design and typography has exerted a profound influence on the design profession; he almost single-handedly transformed "commercial art" from a practice that catered to the lowest common denominator of taste to one that could assert its place among the other fine arts. Among the numerous clients for whom he has been a consultant and/or designer are the American Broadcasting Company, IBM Corporation, and Westinghouse Electric Corporation.

In this instructive book, Rand speaks about the contemporary practice of graphic design, explaining the process and passion that foster good design and indicting fadism and trendiness. Illustrating his ideas with examples of his own graphic work as well as with the work of artists he admires, Rand discusses such topics as: the values on which aesthetic judgments are based; the part played by intuition in good design; the proper relationship between management and designers; the place of market research; how and when to use computers in the production of a design; choosing a typeface; principles of book design; and the thought processes that lead to a final design. The centerpiece of the book consists of seven design portfolios—with diagrams and ultimate choices—that Rand used to present his logos to clients such as NEXT, IDEO, and IBM.
Author
Print publication date March 1993 (in print)
Print ISBN 9780300055535
EISBN 9780300230239
Illustrations 116
Print Status in print
Description: From Lascaux to Brooklyn
One of the world's leading graphic designers, Paul Rand has had a profound influence on the design profession: his pioneering work in the field of advertising design and typography has helped elevate "commercial art" to one of the fine arts. In this book, Rand awakens readers to the lessons of the cave paintings of Lascaux—that art is an intuitive, autonomous, and timeless activity—and he shows how this is conveyed in works of art from the Leaning Tower of Pisa to a painting by Cézanne, African sculpture, a Gorgan pitcher, and a park in Brooklyn, all of which are aesthetically pleasing no matter what their era, place, purpose, style, or genre. Rand defines aesthetics and the aesthetic experience, in particular as it affects the designer, and he helps members of his profession articulate and solve design problems by linking principles of aesthetics to the practice of design.

Illustrating his ideas with examples of his own graphic work, as well as an eclectic collection of masterpieces, Rand discusses such topics as: the relation between art and business; the presentation of design ideas and sketches to prospective clients; the debate over typographic style; and the aesthetics of combinatorial geometry as applied to the grid. His book will engage and enlighten anyone interested in the practice or theory of graphic design.
Author
Print publication date February 1996 (in print)
Print ISBN 9780300066760
EISBN 9780300230222
Illustrations 96
Print Status in print
Description: Henry van de Velde: Designing Modernism
The painter, designer, and architect Henry van de Velde (1863–1957) played a crucial role in expanding modernist aesthetics beyond Paris and beyond painting. Opposing growing nationalism around 1900, he sought to make painting the basis of an aesthetic that transcended boundaries between the arts and between nations through his work in Belgium, France, Germany, and the Netherlands.

Van de Velde’s designs for homes, museums, and theaters received international recognition. The artist, often associated with the Art Nouveau and Jugendstil, developed a style of abstraction that he taught in his School of Applied Arts in Weimar, the immediate precursor of and model for the Bauhaus. As a leading member of the German Werkbund, he helped shaped the fields of modern architecture and design. This long-awaited book, the first major work on van de Velde in English, firmly positions him as one of the twentieth century’s most influential artists and an essential voice within the modern movement.

*This eBook is available exclusively on the A&AePortal*
Print publication date August 2019 (in print)
Print ISBN 9780300226669
EISBN 9780300253351
Illustrations 141
Print Status in print
Description: History of Design: Decorative Arts and Material Culture 1400–2000
Pat Kirkham (Editor), Susan Weber (Editor)
Spanning six centuries of global design, this far-reaching survey is the first to offer an account of the vast history of decorative arts and design produced in Africa, the Americas, Asia, Europe, the Indian subcontinent, and the Islamic world, from 1400 to the present. Meticulously documented and illustrated, the volume covers interiors, furniture, textiles and dress, glass, graphics, metalwork, ceramics, exhibitions, product design, landscape and garden design, and theater and film design. Divided into four chronological sections, each of which is subdivided geographically, the authors elucidate the evolution of style, form, materials, and techniques, and address vital issues such as gender, race, patronage, cultural appropriation, continuity versus innovation, and high versus low culture.

Leading authorities in design history and decorative arts studies present hundreds of objects in their contemporary contexts, demonstrating the overwhelming extent to which the applied arts have enriched customs, ceremony, and daily life worldwide over the past six hundred years. This ambitious, landmark publication is essential reading, contributing a definitive classic to the existing scholarship on design, decorative arts, and material culture, while also introducing these subjects to new readers in a comprehensive, erudite book with widespread appeal.

*This eBook is available exclusively on the A&AePortal.*
Author
Pat Kirkham (Editor), Susan Weber (Editor)
Print publication date December 2013 (in print)
Print ISBN 9780300196146
EISBN 9780300255973
Illustrations 817
Print Status in print
Description: Interaction of Color: Fiftieth Anniversary Edition
“One of the most important books on color ever written.”—Michael Hession, Gizmodo

Josef Albers’s Interaction of Color is a masterwork in twentieth-century art education. Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.

Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. To celebrate the 50th anniversary of the original publication of Interaction of Color, Yale University Press released a new paperback edition that presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds.

The A&AePortal version of the Interaction of Color is based on the 2013 edition, and includes original video commentary by experts explaining Albers's principles in some of the color exercises featured in the book. The electronic version also combines the classic texts with the plates and commentary, chapter-by-chapter, providing a seamless reading experience.
Print publication date June 2013 (in print)
Print ISBN 9780300179354
EISBN 9780300260830
Illustrations 62
Print Status in print
Description: Le Corbusier Before Le Corbusier: Applied Arts, Architecture, Painting, and...
In his numerous writings, Le Corbusier remained uncharacteristically silent about his early career. This intriguing book examines his nascent years as a designer and architect, focusing on the period from 1907 to 1922—the year he changed his name from Charles Edouard Jeanneret and established his identity as Le Corbusier. The contributors to the book offer in unprecedented detail an account of Le Corbusier’s formative years and the cultural, intellectual, and artistic concerns that absorbed him as a young artist in Switzerland and Paris.

From 1907 to 1922 Jeanneret learned the art and craft of architecture and design, and defined his own image as an artist. The book discusses the cultural climate of his Swiss hometown, La Chaux-de-Fonds; his early mentors, friends, and clients; his educational pursuits, including his self-designed Grand Tour; and his first successes as an architect and designer. More than 350 illustrations—including architectural drawings and models, watercolors, sketches, photographs, and furniture—show the range of young Le Corbusier’s work and illuminate the principal themes and issues of his formative years.
Author
Print publication date August 2002 (out of print)
Print ISBN 9780300093575
EISBN 9780300266252
Illustrations 466
Print Status out of print
Description: Livable Modernism: Interior Decorating and Design during the Great Depression
During the years of the Great Depression in America, modernist designers developed products and lifestyle concepts intended for middle-class—not elite—consumers. In this remarkable book, Kristina Wilson coins the term “livable modernism” to describe this school of design.

Livable modernism combined International Style functional efficiency and sophistication with a respect for consumers’ desires for physical and psychological comfort. Wilson offers a new view of many popular designs for living rooms, dining rooms, and bedrooms of the 1930s and investigates the remarkable marketing savvy of the furniture and decorative arts companies of the day. As the first study of the advertising and retailing of modern design during the Depression years, Livable Modernism also features an extensive array of vintage advertisements from such popular magazines as House Beautiful and Ladies’ Home Journal.

Engagingly written, Livable Modernism is an essential book for anyone interested in modern furniture and decorative arts. The author demonstrates that the work of these designers—including Russel Wright, Donald Deskey, and Gilbert Rohde—paved the way for Charles and Ray Eames and other post-World War II designers, and that the importance of their philosophies, innovations, and influence has until now been underappreciated.
Print publication date September 2004 (in print)
Print ISBN 9780300104752
EISBN 9780300232530
Illustrations 112 Illus.
Print Status in print
Description: A Modern World: American Design from the Yale University Art Gallery,...
Americans living in the first decades of the twentieth century felt they inhabited a modern age. A spirit of excitement and experimentation transformed the world around them, in particular the consumer goods that filled their homes and offices. A Modern World draws upon the renowned collection of American decorative arts at the Yale University Art Gallery to explore the appearance and dissemination of modern design in the United States. This catalogue organizes roughly 300 examples of silver, glass, industrial design, furniture, medals, jewelry, and printed textiles into thematic groups that chart the aesthetic and social trends that defined American design from the Jazz Age to the Space Age. The authors consider modernism broadly—from handmade luxury goods to mass-produced housewares—establishing a context for the objects within larger international developments in architecture, avant-garde art, and scientific innovation. New research and compelling juxtapositions offer an expanded understanding of the era, and designer biographies and corporate chronologies help make this catalogue a valuable resource.
Print publication date December 2011 (in print)
Print ISBN 9780300153019
EISBN 9780300232493
Illustrations 348 illus.
Print Status in print
Description: The Origins of Graphic Design in America, 1870–1920
By the time the phrase "graphic design" first appeared in print in 1922, design professionals in America had already created a discipline combining visual art with mass communication. In this book, Ellen Mazur Thomson examines for the first time the early development of the graphic design profession. It has been thought that graphic design emerged as a profession only when European modernism arrived in America in the 1930s, yet Thomson shows that the practice of graphic design began much earlier. Shortly after the Civil War, when the mechanization of printing and reproduction technology transformed mass communication, new design practices emerged. Thomson investigates the development of these practices from 1870 to 1920, a time when designers came to recognize common interests and create for themselves a professional identity.

What did the earliest designers do, and how did they learn to do it? What did they call themselves? How did they organize them-selves and their work? Drawing on an array of original period documents, the author explores design activities in the printing, type founding, advertising, and publishing industries, setting the early history of graphic design in the context of American social history.
Print publication date August 1997 (in print)
Print ISBN 9780300068351
EISBN 9780300233995
Illustrations 51 illus.
Print Status in print
Description: Paul Rand: A Designer’s Art
Paul Rand was the most influential American graphic designer of the twentieth century, and Paul Rand: A Designer's Art is arguably the most important book on his work. It presents a comprehensive collection of Rand's most important and best-known designs, imparting unique insight into his design process and theory.
Author
Print publication date September 1988 (out of print)
Print ISBN 9780300042139
EISBN 9780300230246
Illustrations 213
Print Status out of print
Description: Weaving Modernism: Postwar Tapestry Between Paris and New York
With a revelatory analysis of how the postwar French tapestry revival provided a medium for modern art and a model for its discourse and marketing on both sides of the Atlantic, Weaving Modernism presents a fascinating reexamination of modernism’s relationship to decoration, reproducibility, and politics. Tapestry offered artists a historically grounded medium for distributing and marketing their work, helped expand the visibility and significance of abstraction at midcentury, and facilitated modernism’s entry into the dominant paradigm of the postwar period. K. L. H. Wells situates tapestry as part of a broader “marketplace modernism” in which artists participated, conjuring a lived experience of visual culture in corporate lobbies, churches, and even airplanes, as well as in galleries and private homes. This extensively researched study features previously unpublished illustrations and little-known works by such major artists as Helen Frankenthaler, Henri Matisse, Robert Motherwell, Pablo Picasso, and Frank Stella.

*This eBook is available exclusively on the A&AePortal.*
Print publication date March 2019 (in print)
Print ISBN 9780300232592
EISBN 9780300264289
Illustrations 105
Print Status in print
Description: Women Designers in the USA, 1900–2000: Diversity and Difference
Pat Kirkham (Editor)
This stunning book celebrates the many contributions women designers have made to American culture over the past century in such fields as textiles, ceramics, graphics, furniture, interiors, metalwork, fashion, and jewelry. It includes designers from the arts and crafts and modernist movements, Native American and African American cultures, the post-World War II era, craft and “ethnic” revivals in the 1970s and 1980s, and the world of today. Many famous designers are discussed, including Eva Zeisel, Maria Martinez, Ray Eames, Florence Knoll, Edith Head, Clare McCardell, Bonnie Cashin, Elsa Peretti, and April Greiman, as well as less well-known designers.

The book features seventeen essays by such eminent scholars as Valerie Steele, Ellen Lupton, Cheryl Buckley, and Edward S. Cooke, Jr. A timeline offers readers a broader context within which to understand the developments discussed in the text, as does Eileen Boris’s chapter “Women in the United States, 1900–2000: Social Change and Changing Experience.” In addition, an essay by Pat Kirkham and Lynne Walker explores such fascinating issues as the differing gendered nature of the various areas of design, training, and education, support networks, “race,” class, cultural traditions, and the diverse ways in which women came to be, practiced as, and experienced being designers.
Author
Pat Kirkham (Editor)
Print publication date January 2002 (out of print)
Print ISBN 9780300093314
EISBN 9780300255980
Illustrations 454
Print Status out of print